The plan
Wise River invited us to a weekend in Colorado and challenged us with the opportunity to re-brand the sustainable clothing company with our custom content. After in-depth pre-production work and when we felt we knew precisely what Wise River was all about, we got to work. In our plan, the deliverables included a new “about us” video for the website and social, a library of at least 100 still lifestyle images, and a backlog of vertical video content for seamless social media posts.
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The results
The “About Us” video has found its home on the main page of the Wise River website and Instagram page, where it serves as a foundation for the brand.
The library of lifestyle stills and vertical videos populate the website and social accounts; they all accurately portray the brand’s sense of sustainable adventure.
We have since agreed to manage the official Wise River Instagram and lead their Spring 2024 marketing launch.